I have always been deeply passionate about the beauty industry and strived to differentiate myself from my friends and family. From a young age, I harbored the belief that careers in beauty did not offer significant earning potential and were not viewed as serious professional paths. However, witnessing the global phenomenon of lash and brow enhancements made me realize that New Zealand lagged behind, presenting me with a unique opportunity. Despite opinions that the market may be oversaturated, I find it comparable to the abundance of restaurants and cafes - a sign of thriving demand rather than saturation. Building genuine connections with my clients, I have fostered lasting friendships based on authentic service. My training academy stands out for its unparalleled support system, offering access to various specialised training days for lifelong learning. My ultimate goal is to ensure that both my academy and salon clients feel appreciated and receive excellent value for their investment. Through dedication and commitment, my successful journey in the industry serves as a testament to the principle that effort directly correlates with achievement.